Inland Passenger Water Transport in France - Market Size, Industry Analysis, Trends and Forecasts (2025-2029)

Inland Passenger Water Transport in France industry analysis

In recent years, France's Inland Passenger Water Transport industry has experienced significant fluctuations, mainly due to tourism trends and major events. France's status as the world's most popular tourist destination, fuelled by its rich cultural heritage, iconic landmarks and vibrant events, has significantly bolstered the industry. Major events like the Tour de France and the 2024 Paris Olympics attracted millions of visitors and boosted demand in the industry. Companies, including Compagnie des Bateaux-Mouches SA, offered themed cruises to take advantage of these opportunities. Over the five years through 2025, industry revenue is expected to grow 34.4% to €451.3 million, although the extreme growth is primarily attributable to the low figures for 2020, which were caused by travel restrictions related to COVID-19.
In 2025, the industry is expected to grow by 0.7%. Currently, the industry faces ongoing challenges from climate change, particularly erratic weather conditions that affect operations. High inflation is an additional market challenge, affecting the affordability of the services for consumers. The lack of strategic partnerships with major tour operators limits growth potential, leaving the industry reliant on independent marketing and diversified service offerings. Despite these challenges, companies are proactively adapting by investing in advanced technologies and exploring flexible operational solutions to ensure continuity. They are also developing themed cruises and customised experiences to appeal to different demographics and drive demand in this dynamic tourism landscape.
Over the five years through 2030, industry revenue is expected to increase at a compound annual rate of 1.4% to €483.5 million. The future of the French Inland Passenger Water Transport industry appears bright, as it is bolstered by significant infrastructure developments and a shift towards environmentally friendly vessels. The completion of the Seine-Nord Europe Canal and the modernisation of river ports will open up new routes and improve operational efficiency by 2030, thereby improving connectivity to European networks. Driven by the European Green Deal, the industry will accelerate the adoption of electric and hybrid vessels. Investments in alternative fuel and port infrastructure are likely to lead to higher costs initially, but will ultimately increase profitability and meet growing consumer demand for sustainable travel experiences.

Trends and Insights

• Sustainable and luxury travel experiences are driving consumer demand. The shift towards low-emission, inland water transport and unique, localised experiences is most notable in Europe where it's boosting revenue from premium-priced services.
• Travellers over 55 are taking more relaxed and scenic river cruises. This is due to more disposable income, flexible schedules, and a receding need for fast-paced adventures, while they also contribute towards lessening seasonal disparities due to their off-season travels.
• European inland passenger water transport is concentrated. Top operators win by offering high-quality services, unique routes and competitive pricing, which gives them a significant edge in competition for market share.